Behind the scenes: What it’s like to prepare for a workshop with Alex & Leila Hormozi

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Published: September 9, 2025

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Updated: August 29, 2025

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What does it take to prepare for a high-level business workshop with industry leaders? What goes on behind the scenes before the lights go on and the cameras roll? And how do founders like Alex & Leila Hormozi approach teaching, scaling, and refining their offers under pressure? I had the opportunity to experience it firsthand—and it changed my perspective in ways I didn’t expect.

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What does it take to prepare for a high-level business workshop with industry leaders? What goes on behind the scenes before the lights go on and the cameras roll? And how do founders like Alex & Leila Hormozi approach teaching, scaling, and refining their offers under pressure? I had the opportunity to experience it firsthand—and it changed my perspective in ways I didn’t expect.

Scaling requires seriousness and softness

When you think about scaling a business, the first words that come to mind might be “strategy,” “numbers,” or maybe “execution.” But what Alex & Leila Hormozi taught me is that scaling also requires a delicate balance between seriousness and softness. On one hand, you need laser focus, discipline, and rigor to ensure every detail of a workshop—or a business—runs smoothly. On the other hand, there is a subtle softness: the ability to connect, empathize, and adapt to the audience.

What changed in me after this experience

At first, the preparation felt overwhelming. Hours of rehearsals, script adjustments, and mock sessions created a pressure cooker environment.

When prep becomes pressure

I realized that preparation can sometimes feel like pressure because you want every word to resonate, every slide to land, and every offer to make sense.

But pressure isn’t necessarily a bad thing—it’s a sign that you care. Alex & Leila made it clear that high stakes are part of the growth process. They treat these moments as opportunities to test, iterate, and refine. What initially felt stressful eventually became a space for learning resilience, focus, and adaptability.

How I rewrote my offer during rehearsals

One of the most concrete lessons came while rewriting my offer during rehearsals. Sitting with Alex & Leila, I realized that what I thought was my “perfect offer” wasn’t clear enough for my audience. Together, we simplified the messaging, sharpened the value proposition, and focused on outcomes that truly mattered.

This exercise showed me the power of iteration. Even when you think you have something ready, real-world feedback—especially from experts—can expose gaps, reveal assumptions, and ultimately strengthen your work.

The mindset I borrowed from Leila

Perhaps the most lasting impact came from the mindset I absorbed from Leila. She approaches every challenge with curiosity, empathy, and calm confidence. Instead of seeing mistakes as failures, she reframes them as data points, opportunities to adjust and improve. Watching her navigate prep sessions and rehearsals with grace, even under tight deadlines, reshaped my own perspective on handling high-pressure situations.

I started adopting small habits inspired by her: pausing before reacting, asking clarifying questions, and focusing on what I can control instead of worrying about perfection. These subtle mindset shifts made preparation less intimidating and more empowering.

Preparing for a workshop with Alex & Leila Hormozi is an intense, revealing, and transformative experience. It demands discipline, flexibility, and a willingness to iterate relentlessly. Yet it also offers priceless lessons in empathy, mindset, and clarity that go beyond business.

Watching how Alex & Leila operate taught me that success isn’t just executing flawlessly. You need to continuously evolve, connect deeply, and lead with both rigor and heart. The insights I gained from this workshop will stick with me—and can guide anyone willing to embrace the challenge.

Picture of Marie Olivie

Marie Olivie

Marie (Olivie) Zamecnikova is a globally engaged entrepreneur, brand strategist, and digital transformation expert. As the founder and CEO of Marie Olivie Ltd, she helps individuals and businesses navigate the digital landscape, optimize their workflows, and build impactful personal brands. With experience working with top-tier clients, including the European Commission, NATO, she empowers professionals to transition from traditional careers to freelancing and entrepreneurship while maintaining peak performance and well-being.

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