What digital presence means and why it’s a brand essential
Digital-first – that is the world we live in. If people can’t find you online, you basically don’t exist. What does digital presence mean and why you need to focus on it? Let me show you that and much more – we’ll talk about digital presence audits, digital presence awareness, digital presence for startups… Let’s dive straight into it!
Website or mobile app: What to choose when building a business?
Are you launching a new business? The pressure to go digital fast is very real. A crossroad you’ll hit very soon is this: Should you build a mobile app or website? It might seem like a tech decision, but it really is a strategic one. The path you take will shape your customer experience, customer base, and even your budget. So, let’s break it down and get into what matters when choosing between a dedicated app or mobile website.
Why your personal brand strategy needs a social media game plan
If you’re serious about creating a personal brand that actually gets noticed, you can’t afford to treat social media like an afterthought. Social media is where your reputation, values, and voice get amplified—or ignored. No matter if you’re building your brand from scratch or trying to level up, having a solid plan for how you show up online is no longer optional. Here’s why:
How to build your personal brand from scratch: A step-by-step guide
Today, visibility matters almost as much as ability and knowing how to build your personal brand is no longer optional. The good news? Creating your personal brand from scratch is entirely doable, and I’ve put together a guide to walk you through the process step by step.
Personal brand photography: Why it matters and how to nail your shoot
We live in a digital world, that is undeniable. Nowadays, your first impression is usually made online. Therefore, how you show up online and how visually appealing your content is matters more than ever before, and likely will continue to matter more and more. That’s where personal brand photography comes in. It does more than just look good – it communicates who you are, what you do, and why people should trust you. Done right, a personal branding photoshoot will help you stand out, connect with your ideal audience, and look like the professional you are.
How to build a personal brand that works
Building a personal brand isn’t just for influencers or entrepreneurs anymore. Anyone can benefit from having one, a freelancer, job seeker, or business owner, equally. A strong personal brand sets you apart, it tells people what you stand for, what you offer, and why should they trust you. Today, allow me to show you how to build a personal brand that actually works.
Brand personality: How to make your personal brand truly yours
Brand personality is the set of human traits people associate with your brand—how it looks, sounds, and feels. It’s how you make people feel when they interact with your content or services. The good thing is that you can shape this personality. It’s all in your hands. How is yours going to look?
Personal brand statement: How to write one that stands out
Your personal brand statement is the headline of your professional story. No matter if you’re job hunting, freelancing, or growing your online presence, this short text, just a sentence or two, can make a big first impression. But what makes a personal brand statement stand out? As always, I’m here to help you, and give you real personal brand statement examples to guide your own.
What is personal branding, and why it matters more than ever
Personal branding simply matters. Nowadays, people don’t just Google companies—they Google you. No matter if you’re applying for a job, running a business, or trying to grow an audience online, your personal brand can either open doors or close them. But what is personal branding, exactly? And why does it matter now more than ever? As always, let’s break it down together.
Personal branding tips for entrepreneurs: Turning your story into a strategy
In today’s (mainly digital) market, people don’t just buy products—they buy stories. And they usually don’t see you, but your online personal brand. That is often the first impression, the elevator pitch, and the trust signal all rolled into one. It’s what sets you apart in a saturated world of similar offers and short attention spans. You as a person, you as a story.
