Why I admire Amy Porterfield’s business model, and how it shaped my personal brand
Amy Porterfield is one of those names in digital entrepreneurship that commands both respect and curiosity. Her evolution from behind-the-scenes corporate worker to online business trailblazer is very inspiring, sure, but more importantly, it’s actionable. For anyone building a personal brand or an online course-based business, Amy offers a blueprint. In this article I explore the facets of her brand that I admire most and share how they directly influenced my own business journey.
Why Mel Robbins’ work hit home for me, and how it empowered my personal brand
Mel Robbins doesn’t sugarcoat things. She speaks in direct, no-nonsense terms that cut through excuses and hit exactly where they need to. Her tools, especially the “5 Second Rule,” shaped both my mindset and the way I show up online (and offline too).
What social media platforms did I choose for my business, and why
Choosing the right social media platforms can make or break your business online. With so many options available, it’s easy to get overwhelmed or spread yourself too thin. In this article, I break down which platforms I focused on, why I picked them, so you can learn from my experience and build a smarter, more strategic presence online.
From blank page to clear identity: How to define your personal brand
Your personal brand, meaning the essence of who you are and how the world perceives you, is infinitely important to your business. Defining your personal brand should be one of the first boxes you tick off when entering the waters of the professional world. This guide will help you understand what is personal brand, how to create a personal brand with intention, and what clarity it can bring to your life and business.
Do I need a website for my business, or is social media enough?
In 2025, your online presence is your storefront. It’s where people discover you and decide to trust you—or forget you. Social media can give you reach, but is it enough to run and grow a real business? Let’s break down if (and why) a website still matters, how to build one without stress, and what can you learn in the process.
Best practices I follow when making an online course that actually works
Creating online courses that genuinely deliver results—and make money—is part art, part technical process. Our world is flooded with mediocre content, so we need to focus on making courses that stand out and deliver meaning. But what separates a course that gathers dust from one that drives sales and creates real transformation? I’ve launched multiple courses, learned a lot from the failures, and doubled down on what actually works. Here’s how I approach making online courses with both purpose and profit in mind.
How I created my first ebook from scratch and started selling online
Creating an ebook from scratch? Is it an impossible task, especially when you have no design skills and little idea where to start, or can anyone do it? The answer lies somewhere in between. With the right tools, a simple strategy, and some trial and error, I went from “how do I create an ebook?” to selling my first digital product online. Here’s how I did it, what I learned, and how you can do it too.
Why do I want to experience Joe Dispenza live, and how does it align with my personal brand?
Dr. Joe Dispenza isn’t just an empty name on a book cover, or a meditation app. Millions of people turn to him for motivation and real transformation. Why? And who is Dr. Joe Dispenza?
Mistakes I made when making my first online course (so you don’t have to)
Creating an online course is a smart and attractive way to share knowledge and earn passive income. But It’s not as easy as it sounds. When I launched my first course, I hit almost every possible pothole. I rushed the wrong parts, skipped what mattered, and then scratched my head when sales flopped. This article is a real-world breakdown of what went wrong, what I’ve learned, and how you can avoid the same traps when making online courses for money.
How to use astrology in personal branding without sounding woo-woo
Astrology often gets dismissed as fluff. Fun for memes, but not much more. But what if you could use it as a serious tool in shaping a personal brand that feels authentically you? When used thoughtfully, astrology can add depth and personality to your branding persona without sounding like you’re chasing Mercury retrogrades for business advice. Here’s how to use astrology in personal branding in a grounded, strategic and professional way.