7 Reasons You Should Be Building Your Personal Brand Now

personal brand

Your personal brand is an asset you cannot build overnight I often speak with founders who tell me they want to start building their personal brand, but they want to wait until the business is bigger. They want more clients, more revenue, more recognition, or more time before they start putting themselves out there. My […]

7 Reasons Your LinkedIn Profile Could Be Losing You Clients

Your LinkedIn profile may be creating the wrong impression One of the most interesting things about LinkedIn is that you often have no idea who is looking at you. A potential client could discover your name today, visit your profile for thirty seconds, and make a decision about whether they want to know more about […]

5 Ways Your LinkedIn Profile Can Influence a Client Before You Ever Speak

Your profile is part of your sales process One thing I constantly tell founders is that LinkedIn is doing more work for your business than you probably realize. You may think you’re simply publishing content or networking with other professionals, but potential clients are quietly forming opinions about you every day. Someone can discover your […]

7 Things People Check on Your LinkedIn Profile Before Contacting You

Your LinkedIn profile is often the first conversation you have with a potential client One of the biggest mistakes I see founders make is assuming that the first conversation with a potential client starts when they receive a message or join a sales call. In reality, the conversation often starts much earlier, when someone searches […]

Your LinkedIn Profile Is Your New Business Card

linkedin

Your first impression now happens online When I meet someone at a conference, an event, or even through a simple introduction, there is a very high chance that one of the first things they will do afterward is search for me on LinkedIn. The same thing happens before a potential client books a call, before […]

Why Studying Successful LinkedIn Profiles Is the Fastest Way to Improve Your Own

linkedin

The fastest way to improve your LinkedIn profile is to stop looking only at your own One of the habits that has helped me the most throughout my career is analyzing the LinkedIn profiles of successful founders, CEOs, investors, and entrepreneurs. Every time I review a profile, I ask myself the same questions. Why does […]

Dan Martell’s LinkedIn: 3 Missed Opportunities You’re Probably Making Too

linkedin

Even the best personal brands leave room for improvement Whenever I analyze the LinkedIn profiles of well known founders, I am not looking for perfection. I am looking for lessons that other entrepreneurs can apply to their own personal brands. That is why I enjoy reviewing profiles like Dan Martell’s. He has built an incredible […]

Why Your Personal Linkedin Style Is Part of Your Brand

Linkedin personal brand

Your personal brand begins before anyone reads your headline Whenever people think about LinkedIn optimization, they usually focus on their profile photo, headline, banner, or content strategy. While all of those elements are important, there is another factor that quietly shapes every first impression. The way you present yourself. Before someone reads a single word […]

Why Tony Robbins’ LinkedIn Profile Proves Followers Don’t Equal Authority

linkedin profile

A large audience does not automatically create a strong LinkedIn profile When people hear that someone has millions of followers on LinkedIn, they immediately assume the profile must be perfect. I don’t. One of the biggest mistakes founders make is believing that follower count is the same as personal branding. It isn’t. You can have […]