You’ve changed. So should your personal brand.
You’re not the same person who used to write team updates in brand voice and lead presentations in heels that hurt your feet. You’re someone different now—and it’s showing. Let your brand show it too.
How I use biohacking techniques in business and what it has changed for me
Before I discovered biohacking, I thought entrepreneurship was just hustle, long hours, and pushing through exhaustion. I was wrong. Once I began integrating biohacking techniques into my daily routine, I found out I can be a girl boss and still enjoy life and feel good. My focus sharpened, energy stabilized, and decision-making improved. Curious to start getting your biology to work for you? Here’s how I made it part of my business toolkit and what changed as a result.
Why Wim Hof’s method fascinates me, and how it pushed my personal brand further
Wim Hof, also known as “The Iceman,” is famous mainly a man who can sit in ice water for hours. His method – combining cold exposure, breathwork, and mindset – changed the way I approach life and business. What started as curiosity turned into a daily ritual that transformed both my mental resilience and the strength and clarity of my personal brand. How do ice, breathing and business fit together? Continue reading and you’ll understand!
Why I want to learn from Alex and Leila Hormozi, and how it aligns with my personal brand
Alex Hormozi and Leila Hormozi are a powerhouse duo who have built an empire by being brutally honest, obsessively disciplined, and unapologetically authentic. Their journey is as instructive as it is inspiring, and what they stand for aligns almost perfectly with what I want my personal brand to represent: integrity, impact, and clarity.
Why I admire Amy Porterfield’s business model, and how it shaped my personal brand
Amy Porterfield is one of those names in digital entrepreneurship that commands both respect and curiosity. Her evolution from behind-the-scenes corporate worker to online business trailblazer is very inspiring, sure, but more importantly, it’s actionable. For anyone building a personal brand or an online course-based business, Amy offers a blueprint. In this article I explore the facets of her brand that I admire most and share how they directly influenced my own business journey.
Why Mel Robbins’ work hit home for me, and how it empowered my personal brand
Mel Robbins doesn’t sugarcoat things. She speaks in direct, no-nonsense terms that cut through excuses and hit exactly where they need to. Her tools, especially the “5 Second Rule,” shaped both my mindset and the way I show up online (and offline too).
What social media platforms did I choose for my business, and why
Choosing the right social media platforms can make or break your business online. With so many options available, it’s easy to get overwhelmed or spread yourself too thin. In this article, I break down which platforms I focused on, why I picked them, so you can learn from my experience and build a smarter, more strategic presence online.
From blank page to clear identity: How to define your personal brand
Your personal brand, meaning the essence of who you are and how the world perceives you, is infinitely important to your business. Defining your personal brand should be one of the first boxes you tick off when entering the waters of the professional world. This guide will help you understand what is personal brand, how to create a personal brand with intention, and what clarity it can bring to your life and business.
Do I need a website for my business, or is social media enough?
In 2025, your online presence is your storefront. It’s where people discover you and decide to trust you—or forget you. Social media can give you reach, but is it enough to run and grow a real business? Let’s break down if (and why) a website still matters, how to build one without stress, and what can you learn in the process.
Best practices I follow when making an online course that actually works
Creating online courses that genuinely deliver results—and make money—is part art, part technical process. Our world is flooded with mediocre content, so we need to focus on making courses that stand out and deliver meaning. But what separates a course that gathers dust from one that drives sales and creates real transformation? I’ve launched multiple courses, learned a lot from the failures, and doubled down on what actually works. Here’s how I approach making online courses with both purpose and profit in mind.
